Fashion and Founders The Podcast: Circularity, Tech, & Innovation. Conversations with founders and innovators working in different sectors of the fashion indust...
47. PR Masterclass: How to Be Your Own PR Agent and Write a Standout Pitch with Emily Blair Media
Learn how to win the PR game from Emily Blair Marcus the founder of Emily Blair Media. Hello and welcome back to Fashion Founders, the podcast. My name is Victoria Smith, and this week I'm joined with Emily Blair Marcus, the founder of Emily Blair Media, a PR firm with offices in LA, New York and London. She is the PR powerhouse behind this new era of celebrities. She's worked with Morgan Riddle, Harry Jowsey, Sabrina the Tube girl, Ekin Su from Love Island, Pookie and Jett, Boys Lie, Sofia Franklin and so many more. Learn about her strategy, growing a business internationally, and amazing tips on how to write a winning pitch, how to actually get a journalist attention, and how to be your own PR agent.Follow Fashion & Founders:Podcast IG: @fashionandfoundersPodcast Substack: Fashion and FoundersPodcast Website: fashionandfounders.comVictoria TikTok: @vfsmith11Podcast LinkedIn: Fashion and FoundersPodcast YouTube: Fashion and FoundersVictoria Pickle Closet: @victoriasLocker Links: LockerFollow Emily Blair Media:IG: @emilyblairmarcusIG: @emilyblairmediaWebsiteFollow Koster Kulture!:IG: @kosterkultureWebsiteThank you for listening!
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46. Investor to Co-Founder: The New Era of Brand Loyalty with CAKE Founder Estelle Palandjian
Hello and welcome back to Fashion and Founders the Podcast. My name is Victoria Smith, and this week I'm joined with Estelle, the co-founder of Cake. Estelle went from being an investor at a VC investing in Cake to joining as a co-founder.So not only do we get her perspective as a founder, but also as an investor and specifically her take on fashion tech and the appetite that the industry has to be investing in these companies - and what about Cake made it stand out.Cake is member based shopping that rewards the customers with perks, gifts, events, dinners, and more. For example a female founder panel with a couple Cake brands Like Marina Larroude and Chelsea Parke.So with your membership you get access to cake cards, which are basically gift cards to these brands adding up to thousands of dollars in rewards. Right now it is invite only but I have a special link for podcast listeners. Follow Fashion & Founders:Podcast IG: @fashionandfoundersPodcast Substack: Fashion and FoundersPodcast Website: fashionandfounders.comVictoria TikTok: @vfsmith11Podcast LinkedIn: Fashion and FoundersPodcast YouTube: Fashion and FoundersVictoria Pickle Closet: @victoriasLocker Links: LockerFollow CAKE:IG: @cake.membersInvite Link! Follow Sunday Attire & Hannah:IG: @shopsundayattireIG: @hannah.detwilerThank you for listening!
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45. Starting a Business with Your Best Friend in Your Twenties with Co-Founders of No Standing NYC Sari & Helena
Hello and welcome back to Fashion Founders the Podcast. My name is Victoria Smith and this week I am joined with Helena and Sari, the co-founders of No Standing NYC. No Standing is a luxury vintage and secondhand store with curated pieces at an accessible price.You can find their stunning store in the heart of Soho and browse some amazing vintage selections curated from around the world. With pieces you may have seen on Alix Earle, Your Rich BFF, and other celebrities. Sari and Helena have a lot of fun stories of building a business in your 20s with your best friend. From cornering Daniel Bernstein of WeWoreWhat in the bathroom, giving out free product to the girls of the bachelor, and visiting vintage warehouses in Europe. Whether you're interested in learning more about entrepreneurship or curating vintage pieces from around the world, listen to this episode. If you’re the type of person that every time you hang out with that one friend you you’re like we need to start a business together… let this episode be your inspiration to do it. Featured in Vogue article, “Why Instagram vintage sellers made the jump to physical stores.”Follow Fashion & Founders:Podcast IG: @fashionandfoundersPodcast Substack: Fashion and FoundersPodcast Website: fashionandfounders.comVictoria TikTok: @vfsmith11Podcast LinkedIn: Fashion and FoundersPodcast YouTube: Fashion and FoundersVictoria Pickle Closet: @victoriasLocker Links: LockerFollow No Standing NYC:Ig: @no.standing.nycShop!Follow Klein Designs!:IG: @shopkleindesignsShop!Thank you for listening!
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44. Cherry Pick: Building The Entire Internet of Vintage Fashion with Founder Delaney Delponti
Hello and welcome back to Fashion and Founders, the podcast. My name is Victoria Smith, and this week I'm joined with Delaney Delponti, founder of Cherry Pick. Cherry Pick is going to be your one stop shop for everything vintage, combining your most loved online thrift and vintage sites into one place.In this episode Delaney not only gives us a bit of a sneak peek into what cherry pick will be, but she also shares some invaluable and really honest advice about being an entrepreneur from all the questions she had starting out, all the things she didn't know and had to figure out herself for the first time. Showcasing how much she's learned and sharing this knowledge for other people.If you listened to the episode with Brigitte and Ellie, the founders of Zero, they referenced Delaney as being somebody that they go to when they have founder questions and need advice. This community is so strong and supportive, full of amazing young female founders, and I just feel so grateful to be a part of it.This episode with Delaney is so information and knowledge rich and she really breaks things down in a way that anyone can understand because she's been in that position before too. So if you are someone interested in not just fashion tech, but really anything business or entrepreneurship, there is something for you to take away from this episode from time management, hiring, finding mentors, networking, and an insane, insane story about fundraising as well.Follow Fashion & Founders:Podcast IG: @fashionandfoundersPodcast Substack: Fashion and FoundersPodcast Website: fashionandfounders.comVictoria TikTok: @vfsmith11Podcast LinkedIn: Fashion and FoundersPodcast YouTube: Fashion and FoundersVictoria Pickle Closet: @victoriasLocker Links: LockerFollow Cherry Pick:Ig: @cherrypickdotcomSign up for the waitlist: https://cherry-pick.com/Follow Delaney Delponti:Ig: delaney_delpontiFollow Oh What a Match!:IG: @oh_what_a_matchMatchbook Guide: https://owam.substack.com/ Shop: https://ohwhatamatch.com Thank you for listening!
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43. The Big Silly Trivia Game with Host Natalie Shine on Following Your Passions, Brand Building, & Global Girlhood Domination
Hello and welcome back to Fashion Founders the Podcast. My name is Victoria Smith and this week I'm joined with Natalie Shine, the host of the Big Silly Trivia Game. If you don't know what the Big Silly Trivia Game is, you are missing out. It is a 30 minute Wednesday night trivia for the girls all about pop culture.Natalie is the host, and she is incredible at it. The prizes are amazing, the questions are so fun, the vibes are high, and you're just guaranteed a midweek pick me up.In this episode, you will hear the origin story of the Big Silly Trivia Game and get a bit of the behind the scenes of how the creative strategy and storytelling works that weaves through every single episode. There's a lot to unpack from the perfectly curated themes, the incredibly strong community that has come out of this, and fun things happening in the future for the Big Silly Trivia Game.The conversation ranges from fun and games, quite literally, to returning to yourself and making the younger version of you proud and doing the things that really truly make you happy. I was laughing a lot in this episode. Natalie is hilarious and definitely wait until the end for a very funny hot take.Follow Fashion & Founders:Podcast IG: @fashionandfoundersPodcast Substack: Fashion and FoundersPodcast Website: fashionandfounders.comVictoria TikTok: @vfsmith11Podcast LinkedIn: Fashion and FoundersPodcast YouTube: Fashion and FoundersVictoria Pickle Closet: @victoriasLocker Links: LockerFollow The Big Silly Trivia Game:IG: thebigsillytriviagamePlay!!Follow Natalie:IG: natgawdFollow Spicy Dan:IG: shopspicydanShop! Thank you for listening!
Fashion and Founders The Podcast: Circularity, Tech, & Innovation. Conversations with founders and innovators working in different sectors of the fashion industry, offering an opportunity to get involved in this growing space. Hear directly from the people building the future of fashion about entrepreneurship, job opportunities, fashion tech, circularity, biomaterials, and more.Learn from incredible guests across the industry, from rental, resale, nonprofit, PR, policy, start ups, including people at Depop, By Rotation, Pickle, Locker, Fashion Revolution, Eco-Age, Colorifix, and more.
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