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The Russell Brunson Show

Russell Brunson | YAP Media
The Russell Brunson Show
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  • Eric Thayne’s 60-Second Perfect Webinar: The Secret To Killer Organic Content | #Marketing Ep. 26
    If you're building a business online, at some point you’ve probably heard: “You need to create content.” But what does that actually look like? And how do you do it without burning out, dancing on TikTok, or spending 40 hours a week on Reels that nobody sees? In this episode of The Russell Brunson Show, I sit down with Eric Thayne… The creator, filmmaker, and author of Create, Don’t Capture.  He breaks down the exact system he used to go from $100K in debt to rebuilding his business entirely with organic content. We go deep on Eric’s viral framework (aka The 60-Second Perfect Webinar), how to turn everyday ideas into scroll-stopping videos, and why most people massively overcomplicate their content strategy. If you’re trying to grow an audience, get more eyeballs on your funnels, or just finally show up online consistently… You’re gonna love this episode!  The 60-Second Perfect Webinar: Eric’s viral video framework Why creating content is more important than running ads The fastest way to come up with endless content ideas (even if you feel like you have nothing to say) Why documenting your journey beats waiting for perfection How to test hooks and content for free (before ever spending money on ads) The 3 types of content every creator should be posting (and how to balance them) Whether you're just getting started or you're already spending big on ads, this episode will challenge the way you think about content!!  AND… it will show you how to finally build an audience that actually converts!  Grab Eric’s new book Create, Don’t Capture (limited edition copies might still be available) → createdontcapture.com https://sellingonline.com/podcast https://clickfunnels.com/podcast https://30days.com Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices
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  • Introducing The Side Hustle Show
    The Side Hustle Show is a really cool podcast I discovered recently where you'll find inspiration for ways to make extra money in your free time. Hear entrepreneurs share their stories of how they made their side hustles actually happen. I hope you check out the show.
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  • The Queen of Viral Content: Adley Kinsman Breaks It All Down | #Marketing - Ep. 25
    This episode of The Russell Brunson Show is for all the social media marketing folks out there. Or, pretty much anyone that wants to dial in their social media content and marketing with next level strategies that are working RIGHT NOW in today’s environment!  There’s a good chance you’ve seen my guest on this episode, but I had the chance to sit down with Adley Kinsman… AKA the queen of viral content!  Her videos rack up billions (yep, with a B) of views every single month.  We talk about how she went from bankrupt musician to one of the most influential creators on the planet... and how she did it without spending a dime on ads. We dive deep into the exact storytelling framework Adley uses to hook viewers, keep them watching, and turn casual scrolls into serious attention. She also breaks down how businesses of all sizes (even trash can cleaners and real estate agents) can use her system to dominate organic social, attract followers, and drive real sales. This one is part content strategy, part creative masterclass, and part kick-in-the-pants for anyone who knows they need to show up more consistently online. Key Highlights: The chicken-in-a-bathtub video that changed everything… and what it taught her about attention How Adley reverse engineers videos using the “Missy Elliott Method” The biggest mistake most business owners make with social content Why “retention” is the only metric that matters… And how to improve it What Trial Reels are, and how they could change your entire content game The step-by-step process Adley uses to write, script, and film multiple viral videos a week How cultural relevance will beat contextual relevance every time (this is HUGE for your brand) If you’ve ever wanted to build a bigger audience, drive more organic traffic, or finally show up with confidence on camera, this episode is your roadmap. https://sellingonline.com/podcast https://clickfunnels.com/podcast https://30days.com https://www.instagram.com/adley Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices
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  • Inside the Copywriting Brain That Powers My Funnels | #Marketing - Ep. 24
    In this episode of The Russell Brunson Show, I sit down with my head copywriter Heath… Who’s been quietly writing behind the curtain for the past five years.  And let me tell you… it was a blast to talk copy, creativity, and what actually makes great marketing work with one of the most talented people on my team!  We go deep on advertorials (what they are, why they work, and how they’re still crushing it today), plus Heath shares how improv, fiction writing, and a background in comedy helped him become one of the best direct response copywriters I’ve ever met. We also talk about nerding out on old ad copy, why I collect hundred-year-old Napoleon Hill manuscripts, and how lived experience always beats AI when it comes to great copy that connects. This one’s part masterclass, part origin story, and part love letter to the lost art of persuasion. And… 100% fun!  Key Highlights: The surprising way I accidentally hired Heath (and why his 40-minute “No thanks” video sealed the deal) What an “advertorial” actually is - and why it works better than you think Why copywriting is really just “copy collecting” The lost power of voice, tone, and writing from lived experience How AI can help, but will never replace the hook you found at the gym yesterday Our step-by-step process for building the Zuma Juice funnel from scratch Why copywriting is the most valuable skill most entrepreneurs never master If you’re a copywriter, a funnel builder, or just someone trying to sell better… This episode is a can’t miss for you! https://sellingonline.com/podcast https://clickfunnels.com/podcast https://30days.com Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices
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  • The Most Dangerous Thing You Can Do Is Play It Safe | #Success - Ep. 23
    In this episode of The Russell Brunson Show, I share the wild story behind why I’m currently rocking a sling…and what ripping both of my biceps taught me about risk, purpose, and why playing it safe is a trap! You’ll also hear how an unpublished Napoleon Hill course from 1917 inspired me to level up not just as a marketer, but as a person. I break down 15 qualities Hill believed made someone unfireable, and they’re just as powerful today as they were 100 years ago. The good stuff never goes out of style or becomes irrelevant! We also talk about wrestling tournaments (You know… old dudes with replaced hips still chasing greatness), the true role of an advertiser, and why “a ship in a harbor is safe… but that’s not what ships are built for”! This one’s a personal one. It's part motivation, part business masterclass, and part time capsule from one of the greatest thinkers of all time. Key Highlights: The bicep story: Why I wrestled through torn arms—and don’t regret it Two types of “What ifs”—and which one will change your life The 15 qualities that made Napoleon Hill say: “I’ll hire you on the spot” Why personal development is the secret to great advertising (Hill + Collier knew this) The Peterson Academy model, and why it fired me up about education A ship in the harbor is safe… but that’s not what ships are built for This episode will hit home if you’ve ever felt stuck, soft, or like you’ve been playing too small. Let this be the push to get back in the arena!  Resources & Links Mentioned in This Episode: Join the Secrets of Success waitlist 👉 secretsofsuccess.com Watch the Napoleon Hill training inside the app (coming soon) Learn more about Peterson Academy 👉 petersonacademy.com https://sellingonline.com/podcast https://clickfunnels.com/podcast Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices
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Über The Russell Brunson Show

Welcome to The Russell Brunson Show, a podcast that breaks free from the marketing "box" to explore the ideas, strategies, and stories shaping success in business and life. Building on the foundation of the Marketing Secrets Podcast, this new evolution dives into Russell’s passions and expertise beyond just marketing. In each episode, Russell shares insights on marketing, selling, personal development, and the lessons he’s learned from studying some of the most important figures in history. It’s a mix of practical strategies, timeless principles, and fascinating stories that will inspire and challenge you to think differently about business and life. Whether you’re an entrepreneur, creator, or someone striving to make an impact, The Russell Brunson Show is your go-to guide for thinking outside the box, achieving success, and leaving your mark on the world. Subscribe now to join Russell as he shares his playbook and his passion for growth.
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